We Make Pay Per Click Advertising Easy
70% of sales now come from the top 3 listings on Google & Bing. So being listed in these spots can really make a difference. Those advertisers are not just spending on pay per click advertising because they are making money!
Getting your company page 1 on Google at the right times is our goal.
The great thing with PPC is that if you get the right message online, then you wait for the business to start rolling in. No it’s not that easy. But do you know a better way to reach millions of people in your area and tell them about how great your company is and why they should do business with you?
Pay Per Click advertising involves setting up the account properly, monitoring, and making changes. The setup process along with the appropriate tracking is vital to knowing what’s working and what’s not. Each Pay Per Click campaign is unique. A campaign for a restaurant client will be totally different from what a jewelry store needs. We do not just stuff a lot of keywords in an account, writes some ads on the fly and get it go. It’s unfortunate but that happens more often that you think.
One of our goals is to explain your PPC plan so you understand it. You need to know what’s going on and so do we. Keeping you updated is our responsibility but it’s a two way street. In order to determine certain things like cost per conversion, we can use industry averages but it is obviously much better if we get that information from you. Companies like to focus on one main thing and that’s cost per click. It’s definitely important but what’s more important is to make sure that your campaign is profitable.
Just like every other part of digital marketing, the key to success is working with the client and executing properly.